Pricing

- Identity Resolution (IDR) for all site users (visitors/prospects and customers) establishing Universal Marketing ID (UMID) with 1st Party Server Cookie and handling real-time profile merges etc. when user identified as customer through login or other means.

- Data Inlining / Activation for on-site Personalisation, including any CRM and other customer data sources, which can be included via server-side API integration using below add-on. Creating your own active user (prospect and customer) database for marketing within your WordPress CMS.

- GA4 Events Enrichment, linking analytics and personalisation events to your 1st party data via UMID. Enabling you to also use this data for paid media campaign audience activation in Google Ads.

- On-site Personalisation via WordPress plugin using user attribute data derived from user's connection, device, behaviour as well as any other data sources, for example CRM data, enabled via API connector add-on.